CAMPAIGN · 2024 —
Puttingyoungpeopleinchargeofthecampaign
A youth-led campaign accelerator that connected young advocates with creative professionals to co-design and deliver a local campaign promoting girls’ enrolment and retention in higher secondary education.
Client
SHIFT
Duration
Year 2024
Location
Dhaka, Bangladesh
Partner
CAMPAIGN , CO-CREATION
CampaignCo-Creation
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Methodology & Approach
Human-centered design co-creation labs, youth mentorship bootcamps, localized digital storytelling, and community advocacy.
Outcomes & Impact
Mobilized adolescent champions who conceived and executed hyper-local campaigns that boosted secondary school retention for girls.
